Apple will finally address the iPhone 4 dilemma in greater detail this Friday in a scheduled press conference. While much is not yet know about the event, it will take place in Cupertino and will focus exclusively on the iPhone 4 and the lingering reception issues related to the "Death Grip" phenomenon. First reported by the Wall Street Journal, late Wednesday Apple informed the media of the press conference which will formally commence on Friday, July 16th at 10:00 am PST.
Apple offered no further details beyond that, but given the events of the past few weeks, it’s likely we’ll be hearing quite a bit more about the iPhone’s reported reception problems and Apple’s plans to address them.
But don't count on it.
Yesterday, we reported the calculations of Bernstein Research analyst Toni Sacconaghi who placed the total cost of a full product recall to Apple at an estimated $1.5 billion, although subsequent estimates have placed that figure just beneath 1 billion.
Wall Street Journal