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  • Beatles Still Popular, iTunes is Digital Gold



    What happens when you deprive a entire generation access to digital copies of arguably the most influential band of their time, and then release said collection?

    They spit out money like a baby does brussel sprouts.

    Nielsen numbers released yesterday show a 1.6% growth in music sales through May of 2011. In case you haven't been paying attention, since p2p file sharing showed up, the music business hasn't been doing so hot (with album sales). So this is big news to music executives. More encouraging? The bulk of single and album sales were digital downloads (over half). Digital album sales are up 16.8% through may and single track purchases are up 9.6%. Overall digital album sales are up 12.4% compared to last year.

    And who does Neilsen thank in their evaluation of the numbers? The Beatles. The debut of The Beatles entire catalog last November has apparently infused the anemic music industry with some red blood cells. Total sales of the Beatles catalog by January had reached over five million songs and1 million albums, no doubt helping with the 5.4% rise in catalog album sales.

    All the back-patting by executives shouldn't be reserved for the Beatles and digital downloads though. Freakin' Vinyl is making a comeback. As a DJ, and verified crate digger, I nearly shed a tear when I read vinyl sales had increased by 14.2% in 2010, and increased 37% in the beginning of 2011 compared to last year.

    Still, despite all of this interesting data, what happens to the music industry when everything jumps to the cloud? CD's have long been the money maker in the music industry, with digital downloads starting to take over, but a move to cloud based storage would make both methods obsolete. What's the point of downloading a file I'm never going to store locally? It may be years from happening, but the subscription based music services so many of us cringe at, and others love, might become the standard. The music business has already shown its unwillingness to adapt and change with technology, holding onto outdated revenue models as long as possible.

    Apple with their future iCloud and Google with it's current cloud based music service, are already investing in the future of music. It appears the music industry will most likely operate through external innovation, instead of innovating on its own.

    Source: Nielsen
    This article was originally published in forum thread: Beatles Still Popular, iTunes is Digital Gold started by Phillip Swanson View original post
    Comments 6 Comments
    1. TheDirtyDiddler's Avatar
      TheDirtyDiddler -
      I can't help but like actually having media stored locally. But it's nice to have it backed up elsewhere.
    1. unison999's Avatar
      unison999 -
      I wouldn't buy it off iTunes for something like this, get it on CD and put it into iTunes and you have a backup copies.
      Also hardcore Beatles fan would not even consider CD, they only want it on vinyl. They were not recorded digitally, it was converted to digital who knows what was missed during conversion. Yes maybe everything was converted over, but I would prefer to listen to this on vinyl the way Beatles intend their music to be heard. Somehow it feels just as wrong as coloring classic black and white movies...
    1. iSteed's Avatar
      iSteed -
      I'm not so sure about the cloud taking over. As a back up great but to have all my music stored there and not locally.. I dont like
    1. Aumz's Avatar
      Aumz -
      Quote Originally Posted by unison999 View Post
      I wouldn't buy it off iTunes for something like this, get it on CD and put it into iTunes and you have a backup copies.
      Also hardcore Beatles fan would not even consider CD, they only want it on vinyl. They were not recorded digitally, it was converted to digital who knows what was missed during conversion. Yes maybe everything was converted over, but I would prefer to listen to this on vinyl the way Beatles intend their music to be heard. Somehow it feels just as wrong as coloring classic black and white movies...
      I would think if digital music formats were around they would have been used rather than just Vinyl.

      Also in this article another ******** statement about p2p killing the music industry.
    1. Sanady361's Avatar
      Sanady361 -
      The Beatles will always be popular. They helped shaped modern rock & roll.
    1. ramicio's Avatar
      ramicio -
      I won't pay money for music that is lossy and I cannot do with it what I please. Having a CD in possession is still > "digital".