After days of speculation, it appears we may finally be able to confirm that Apple paid up big time to secure the domain iCloud.com. With Apple rumored to be planning an iTunes music streaming service of the same name, it was apparently justified for the company to cough up a reported $4.5 million - yes, $4.5 million - to lock up this prime digital real estate for the future.
On Friday, John Paczkowski of Digital Daily reported that his sources are confirming the purchase by Apple. The seller of the hot domain in question was Swedish cloud computing company Xcerion. Although sources didn't confirm the $4.5 million purchase price, it was hinted that the price may actually be that high, if not higher.
Just what Apple plans to do with the domain is unclear. Presumably, it will have something to do with whatever cloud-based services the company is rumored to be ramping up in its 505,000-square-foot North Carolina data center.
Source: All Things Digital