Last night, Facebook confirmed plans to acquire Oculus VR, makers of the Rift headset that has effectively captured the fascination of gamers and virtual reality fans everywhere.
But is the $2 billion acquisition really worth it for Facebook? Mark Zuckerberg thinks so. And so does Palmer Luckey, the co-founder of Oculus, who asserts that Facebook is a much better buyer than Apple would have been.
Almost instantly upon the announcement from Facebook that it's pursuing this acquisition, speculation mounted that Apple missed a precious opportunity to aggressively forge into the VR space. But, alas, Apple apparently didn't have the interest. And to Luckey, that's fine by him.
"Why would we want to sell to someone like (Microsoft) or Apple?" he proposed in comments shared with Reddit. "So they can tear the company apart and use the pieces to build out their own vision of virtual reality, one that fits whatever current strategy they have? Not a chance."
Through the Facebook deal, Oculus will continue to operate and innovate independently.
"We don't have to compromise on anything, and can afford to make decisions that are right for the future of virtual reality, not our current revenue," Luckey added. "Keep in mind that we already have great partners who invested heavily in Oculus and got us to where we are, so we have not had full control of our destiny for some time. Facebook believes in our long term vision, and they want us to continue executing on our roadmap, not control what we do."
So, did Apple miss a valuable opportunity here, or will Oculus ultimately be more of a liability than an asset to Facebook? Only time will tell.