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  • Top Gaming PR Executives Heading to Apple


    Rumor has it that top PR executives from Activision and Nintendo are heading over to Apple according to a new report coming out of MVC. Apple clearly intends to focus more attention on the merits of iOS gaming with these new hires.

    Rob Saunders, the head of PR at Nintendo UK, will shortly be joining Apple to focus on PR for the iPhone, iPod Touch and iPad. Saunders has had a hand in some of Nintendo's most successful console launches including the Wii and Nintendo DS. He's been with Nintendo for the past seven years, and is more than qualified to join Apple and handle PR for them.

    Apple also appears to have lured away Nick Grange from his PR are duties at Activision. Grange has had a long and fruitful career, working for some of the biggest names in the world of video gaming including Electronic Arts and Microsoft. In 2007 he joined Activision where is currently the European PR director.

    It's currently unclear what new roles Saunders and Grange will play at Apple. Although Apple is a relative newcomer to the gaming market, one thing is certain, however, the industries heavy hitters clearly see Apple as a threat to their market dominance. Smart phone gaming has risen and 43 percent, while sales of Nintendo DS and Sony PSP games has fallen by 13 percent, according to a December 2010 report by Interpret. Hopefully, Apple will put this new talent to good use and continue to innovate and improve iOS gaming for everyone.

    Source: MCV
    This article was originally published in forum thread: Top Gaming PR Executives Heading to Apple started by Wiley John Wright View original post
    Comments 33 Comments
    1. feidhlim1986's Avatar
      feidhlim1986 -
      Quote Originally Posted by Tait View Post
      Yes perfect online play is what you should get for the money you pay for it.
      Who said anything about using an idevice for a controller. 50 Meg connection and a new xbox360 slim lag freeze crash = sh*ttie console.

      iPhone and MacBook Crashing? Sounds to me like you gave a crap Internet connection or you have no clue as yo what your doing on them.

      Mine run perfect
      Yeah cos iOS is renowned for it's online multiplayer...

      Crap Internet has nothing to do with an OS crashing...

      If I have no clue what I'm doing with my stuff then you must have no clue what you're doing with yours...having a new Xbox on a 50MB connection and having it lag online is evidence to that.
    1. Tait's Avatar
      Tait -
      Quote Originally Posted by feidhlim1986 View Post
      Yeah cos iOS is renowned for it's online multiplayer...

      Crap Internet has nothing to do with an OS crashing...

      If I have no clue what I'm doing with my stuff then you must have no clue what you're doing with yours...having a new Xbox on a 50MB connection is evidence to that.
      Wow your a Awesome. End of story.
    1. jmaderosk8r's Avatar
      jmaderosk8r -
      Some if the time you will have lag regardless of your internet conenction, specially with crappy games (not the game itself but its servers) like Black ops, sometimes im on the bad end and sometimes im on the good end but its rare to see a fair game either one of the teams has a lag. Ive heard this from Xbox as well as PS3 that is why some of the best game streamers dont play this game. Playing games on your iphone or ipad is cool, but the most popular games like angry birds would be boring playing them on a console with a remote control.

      And apple doesnt need game developers because the DONT develop the games themselves, so by bringing these PR people they can push the Activisions and EAs (although they are pretty much onboard already) to release their games to IOS.
    1. feidhlim1986's Avatar
      feidhlim1986 -
      Quote Originally Posted by Tait View Post
      Wow your awesome. End of story.
      At least this Dude understands basic grammar.
    1. Tait's Avatar
      Tait -
      It's called typing on an iphone Cool dude.

      sorry next time i'll type it right for you

      you're
    1. Stray's Avatar
      Stray -
      Quote Originally Posted by Tait View Post
      Xbox 360 online play works? I beg to differ. Useless for on line play. Ps3 I can't comment on. Wii? Online play? Hmmm don't think so.

      Xbox360. Lag lag lag. Freeze freeze freeze. Crash crash crash. POC.
      Get a better internet connection and then come back.

      Do Not Insult Other Members
      Quote Originally Posted by Tait View Post
      It's called typing on an iphone cool dude.

      sorry next time i'll type it right for you

      you're
    1. Cowboy's Avatar
      Cowboy -
      Stop insulting members this is your warning next time will be an infraction!
    1. Stray's Avatar
      Stray -
      Quote Originally Posted by Westerman View Post
      Stop insulting members this is your warning next time will be an infraction!
      I like how you edited it lol
    1. Cowboy's Avatar
      Cowboy -
      Quote Originally Posted by STRAYunINFIDEL View Post
      I like how you edited it lol
    1. Stray's Avatar
      Stray -
      lol
    1. z3r01's Avatar
      z3r01 -
      EDIT WINS! PERFECT! (in my street fighter voice)
    1. Cowboy's Avatar
      Cowboy -
      Quote Originally Posted by z3r01 View Post
      EDIT WINS! PERFECT! (in my street fighter voice)
      Thanks bud
    1. creasy425's Avatar
      creasy425 -
      Quote Originally Posted by Tait View Post
      Xbox 360 online play works? I beg to differ. Useless for on line play. Ps3 I can't comment on. Wii? Online play? Hmmm don't think so.

      Xbox360. Lag lag lag. Freeze freeze freeze. Crash crash crash. POC.
      Useless for online play? I beg to differ. Might wanna check your Internet/router settings. I've never had a serious problem with lag, even on my gen 1 360. Of course games like reach and black ops will have some due to their popularity. But come on, useless!?!? r u perhaps using dsl?