Apple's iOS 7.1 Adoption Stands at Roughly 18% after 72 Hours
The number of iOS device users who have upgraded to Apple’s latest iOS 7.1 update has grown over the past three days to account for 17.9% of all iOS traffic in North America. It is expected to overtake the previous iOS 7.0.6 update within a few days according to the report.
According to Chitika Insights, which is Chitika’s research arm, iOS 7.1 is hovering at a 17.9% adoption rate in North America 72 hours after launch. The numbers are in line with Apple’s previous point updates. For the purposes of the study, Chitika Insights studied tens of millions of US and Canadian online ad impressions originating from iOS devices from March 9 through March 12.
The firm notes that iOS 7.0.6 is still generating a lion’s share of web traffic, approximately doubling that of iOS 7.1 as of right now. However, with a stable growth rate, Apple’s latest iOS version is expected ti push past iOS 7.0.6 within a few days.
For those of you who didn’t know, Apple released iOS 7.1 recently with a host of new feature additions and a laundry list of bug fixes and tweaks. Although CarPlay, which was formerly known as iOS in the Car) hogged most of the spotlight, autos supporting the feature are months out. In the near term, Apple’s latest batch of UI tweaks will likely be more impactful as of right now. Apple’s iOS 7.1 also brings a fix for a Touch ID “fade” issue where the system would slowly forget a user’s fingerprint data.
Are you one of the many that updated to iOS 7.1?
Source: Chitika Insights