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  • Report: Google to Open Retail Store in Apple Territory


    The scuttlebutt in New York today is that Google is not only proceeding with its retail strategy, it's also planning to open its first retail store in Apple territory (to be fair, of course, Apple has so many retail locations today that almost any area could be considered "Apple territory").

    On Thursday, Crain's New York Business reported that Google is poised to set up shop on Greene Street in New York City's SoHo neighborhood. If so, Google's shop would be just a stone's throw from Apple's hugely popular location in that same general location on Prince Street.

    Originally Posted by :
    Retail experts say that deep-pocketed tech giant Google is near to signing a lease at 131 Greene St. for what would be its first brick-and-mortar store in the country. Some say its arrival could put Greene Street on shoppers' maps, just as the arrival of another tech titan did for a nearby Prince Street 13 years ago.
    "This could do for cobblestone Greene Street what the Apple store did for Prince," Richard Hodos, a retail leasing broker at CBRE, tells Crain's. "This is going to be an attraction that will generate excitement for Greene Street, that people will want to come and see."

    Although Google is still generally thought of as a primarily software and service-based company, the Internet search giant is said to be quickly developing an arsenal of hardware, including smartwatches and other wearable tech beyond Google Glass.

    Google reportedly wants to have its retail footing in place by the time Google Glass becomes commercially available.

    Source: Crain's
    This article was originally published in forum thread: Report: Google to Open Retail Store in Apple Territory started by Michael Essany View original post
    Comments 5 Comments
    1. slim.jim's Avatar
      slim.jim -
      Will they open it as a beta?
    1. buggsy2's Avatar
      buggsy2 -
      ^^^^ LOL

      What are they going to sell there? Samsung phablets?
    1. jwil736's Avatar
      jwil736 -
      They've got chrome cast and chrome books... Not sure what they fill the other 99% of space with though...
    1. BrianMorter1984's Avatar
      BrianMorter1984 -
      Dont throw any stones in the apple store direction
    1. slim.jim's Avatar
      slim.jim -
      Quote Originally Posted by BrianMorter1984 View Post
      Dont throw any stones in the apple store direction
      If you are talking about the glass cube, SOHO is no where near that store.