Apple is delighting its domestic fans today by announcing Wednesday morning that this year's iTunes Festival will take place in the United States.
While the festival has become a staple of the United Kingdom, the free concerts - which have been known to serve up a bevy of top-caliber music superstar performers - will take place this year at the annual SXSW conference in the State of Texas.
Apple's iTunes Festival at SXSW will feature Coldplay, Imagine Dragons, Pitbull, Keith Urban, and ZEDD, with more names expected.
All five nights of the iTunes Festival will be available to enjoy for free as a live and on-demand stream via the iTunes Store on your iPhone, iPad, iPod touch, Mac or PC. Performances can also be seen in the iTunes Festival app on your iOS device or with Apple TV in stunning HD.
The first U.S. iTunes Festival spans March 11th-15th in Austin, Texas at SXSW 2014.