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  • NPD: iPad Takes Top Spot in 2013 Tablet Market but Google's Chromebooks Beat MacBooks


    A recent release from the NPD Group indicates that notebooks that are running Google’s Chrome OS have gained significant ground in the past year, with Google’s free operating system managing to overtake Apple’s entire lineup of MacBooks for the first time. According to the statistics, Chromebooks ended up outselling Apple’s notebooks at an over five-to-one margin. One thing to keep in mind is that the numbers presented don’t take built-to-order machines into account, instead relying on sales of pre-configured options, but even with custom orders included the numbers indicate a significant in consumer notebook selection. Fortunately for Apple, the biggest hit seems to be to Microsoft, whose notebooks lost a significant 8% of the market to Google.

    Even when it comes to the tablet side, Apple appears to have taken a small hit, with a loss of 1.3% of the market. That being said, the iPad still sits on top of the competition. Android-based tablets made big gains this year, more than doubling market share but still hold only 8.7% of computer sales. In fact, even Windows-powered tablets have more than doubled in market share. Unfortunately for Microsoft, this means their tablets now hold just over 2% of the overall computer market instead of the previous 8%.

    Overall, the Cupertino California company ended up losing a bit of both the notebook and tablet market share, while the company maintained its commanding lead in the tablet arena. Google, not Apple, seems to be more likely to knock Microsoft from the top of the notebook market based on the trends seen in the report.

    Source: NPD Group via 9to5Mac
    This article was originally published in forum thread: NPD: iPad Takes Top Spot in 2013 Tablet Market but Google's Chromebooks Beat MacBooks started by Akshay Masand View original post
    Comments 23 Comments
    1. Aenima133's Avatar
      Aenima133 -
      You're comparing a $2k MacBook to a $200 Chrome book. There's no contest.
    1. hemptation's Avatar
      hemptation -
      And the other thing is this. When you buy a Mac. It lasts for like 6-10 years. Most windows PC's I have seen , not owned by computer techs, only last a few years at best.

      I still don't understand why ModMyi posts articles of this nature. Mostly all it does is rawl up an "droidhead" or a "fanboy". And start some sort of scuffle on the site. Lol Which can be amusing at times.
    1. Villebilly's Avatar
      Villebilly -
      In other news, the Ford Taurus continues to outsell the Chevrolet Corvette...
    1. fleurya's Avatar
      fleurya -
      I'm pretty amazing people are actually wasting money on chromebooks. Any tablet is better than a chromebook and a full OS budget laptop for just a little more money is miles better!

      What are people thinking? Will they realize how limited a chromebook is in time to return it? It's going to be a rude awakening the first time they want to load some real software on it.

      Quote Originally Posted by Villebilly View Post
      In other news, the Ford Taurus continues to outsell the Chevrolet Corvette...

      Even compared to other budget PCs it's shocking news. Why would anyone be drawn to buying one of these extremely limited personal-data-spy boxes?
    1. se23's Avatar
      se23 -
      Quote Originally Posted by hemptation View Post
      And the other thing is this. When you buy a Mac. It lasts for like 6-10 years. Most windows PC's I have seen , not owned by computer techs, only last a few years at best.

      I still don't understand why ModMyi posts articles of this nature. Mostly all it does is rawl up an "droidhead" or a "fanboy". And start some sort of scuffle on the site. Lol Which can be amusing at times.
      It's not windows!
    1. luvmytj's Avatar
      luvmytj -
      When you make a product that doesn't sell well and then you basically give it away at a loss just to move them does not make a success.
      Apples & lemons people... literally.
    1. Digitalfeind's Avatar
      Digitalfeind -
      Quote Originally Posted by Villebilly View Post
      In other news, the Ford Taurus continues to outsell the Chevrolet Corvette...
      Bad comparison lol. I know what you're getting at but corvettes would still out sell a Taurus.
    1. Scotty Manley Silberhorn's Avatar
      Scotty Manley Silberhorn -
      Quote Originally Posted by se23 View Post
      It's not windows!
      Doesn't matter, it's made by the same companies that make windows machines.

      Quote Originally Posted by hemptation View Post
      And the other thing is this. When you buy a Mac. It lasts for like 6-10 years. Most windows PC's I have seen , not owned by computer techs, only last a few years at best.

      I still don't understand why ModMyi posts articles of this nature. Mostly all it does is rawl up an "droidhead" or a "fanboy". And start some sort of scuffle on the site. Lol Which can be amusing at times.
      I would say most lower end computers last a couple of years, although I've seen some quality laptops last just as long as he macs will. Those laptops cost just as much or more than a Mac does though. People don't realize you get what you pay for with computers. A $200 computer is not equal to a $1300 computer.
    1. se23's Avatar
      se23 -
      Quote Originally Posted by Scotty Manley Silberhorn View Post
      Doesn't matter, it's made by the same companies that make windows machines.



      I would say most lower end computers last a couple of years, although I've seen some quality laptops last just as long as he macs will. Those laptops cost just as much or more than a Mac does though. People don't realize you get what you pay for with computers. A $200 computer is not equal to a $1300 computer.
      Of course it matters! If you want to get technical then NO company makes their own machines. I've had laptops that lasted 5 years with no problems and macs that went horribly wrong within a month of brand new purchase! And let's not forget the cracking frames and palm rests of the polycarbonate MacBooks.

      Let's not argue about os and manufacturers as we all know this only happened because chrome books are cheaper, a lot cheaper.
    1. Scotty Manley Silberhorn's Avatar
      Scotty Manley Silberhorn -
      Quote Originally Posted by se23 View Post
      Of course it matters! If you want to get technical then NO company makes their own machines. I've had laptops that lasted 5 years with no problems and macs that went horribly wrong within a month of brand new purchase! And let's not forget the cracking frames and palm rests of the polycarbonate MacBooks.

      Let's not argue about os and manufacturers as we all know this only happened because chrome books are cheaper, a lot cheaper.
      No, you are talking about software when you say windows. Chrome books computers are still made by the dell, hp, and any other PC manufactures out there. Windows isn't what makes the computer go bad, it's the lack of quality in the hardware itself which is why the chrome books are so cheap. Software doesn't have MUCH to do with how the hardware works. They do make a high end chrome book but it's in the same price range of the MacBooks.
    1. Slim J's Avatar
      Slim J -
      Do those graphs tell the truth? I have yet to see anybody with a Chromebook. The biggest problem with Chromebooks is they are about useless in general and they are completely useless if you are in an area without internet. That is the Chromebooks biggest flaw is it is strongly dependent on an internet connection to work.

      I think if Google want to start making a dent in the desktop/laptop market, I'd think the best decision is to scrap Chrome OS and begin to port and optimizing Android to where it works well with desktops and laptops since that can actually have some functionality to it. Basically, a tablet would make more sense than a Chromebook since the Nexus 7 and Galaxy Tab 3 7" cost as much as the bargain Chromebook and yet they can do more and if somebody actually bought a Chromebook Pixel, you would probably want to see a doctor because you just spent $1200 on a computer that can only function as a browser
    1. RICO_'s Avatar
      RICO_ -
      Maybe Apple should just drop the MacBook Pro lineup and stick with the Air and the iPads. It seems to me like people just aren't willing to spend 2 grand on a significantly over-priced retina MacBook Pro 15".
    1. politicalslug's Avatar
      politicalslug -
      I'd be curious to see a comparison of returns for Apple and Google devices. I'm guessing a lot of those Chromebooks will go back to their retailers. Android tablet sales, from the numbers I've seen, aren't quite so good when product returns are factored in.
    1. se23's Avatar
      se23 -
      Quote Originally Posted by Scotty Manley Silberhorn View Post
      No, you are talking about software when you say windows. Chrome books computers are still made by the dell, hp, and any other PC manufactures out there. Windows isn't what makes the computer go bad, it's the lack of quality in the hardware itself which is why the chrome books are so cheap. Software doesn't have MUCH to do with how the hardware works. They do make a high end chrome book but it's in the same price range of the MacBooks.
      I didn't say windows does make the laptops go bad but to you I'm saying that apple use intel processors, samsung hdd/screens etc soooo!
    1. Scotty Manley Silberhorn's Avatar
      Scotty Manley Silberhorn -
      Quote Originally Posted by se23 View Post
      I didn't say windows does make the laptops go bad but to you I'm saying that apple use intel processors, samsung hdd/screens etc soooo!
      I don't get what your trying to say here. Apple makes their own computers, they may get the parts from other companies but they make they make the computer. Apples just uses the high end quality products to build their computers. Yes there are differences in quality with computer hardware. 99% of these chrome books computers aren't built with quality hardware, and that's why the chrome books are cheaper.
    1. se23's Avatar
      se23 -
      The only thing different is the aluminium casing, glass and a few chips, the rest is the same old tat.
    1. Scotty Manley Silberhorn's Avatar
      Scotty Manley Silberhorn -
      Quote Originally Posted by se23 View Post
      The only thing different is the aluminium casing, glass and a few chips, the rest is the same old tat.
      Those "few" chips make a big difference. A cheap AMD processor isn't going to have nearly as good of performance as an intel haswell chips. Also, a HDD vs ssd. Along with faster ram then most computers out there. Also, the battery life on Macs are much better, that has to do with the operating system though and how hard the OS is making the CPU work.
    1. claustin's Avatar
      claustin -
      Quote Originally Posted by RICO_ View Post
      Maybe Apple should just drop the MacBook Pro lineup and stick with the Air and the iPads. It seems to me like people just aren't willing to spend 2 grand on a significantly over-priced retina MacBook Pro 15".
      Sure, if they weren't making money on them, but they are. A lot of money. Who cares if chrome books moved more volume than MacBooks? MacBooks still brought in more revenue. By a wide margin. Apple doesn't play the volume game. It's a margin game. This report is stupid. It's like comparing Macbook sales to netbook sales a few years ago.
    1. Ambi_Valence's Avatar
      Ambi_Valence -
      I like Macs and would only, (as long as it suits me of course), buy Apple computer products. But to say that PC's don't last is utter rubbish.
      For a start they don't drop into obsolescence as fast as a Mac will but I do believe that over the time you use them you enjoy it more.
      Anecdotal of course but the oldest computers I see in service, (I'm in IT and I'm talking over thousands of units), are DOS boxes. That might be in data centres or offices or shops but they're PCs nonethless.
    1. AKCHRIS's Avatar
      AKCHRIS -
      I'd have to Agree, Chromebooks are nothing more then a Netbook nicely priced for those whom can't afford a Mac Book or Air. Maybe they should have Compared the Chrome to say....and iPad..lol..na...actually even the Low end Air is Better then it. But..there's the Age ol Adjective of Quality over Quantity.