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  • The Product (RED) Mac Pro Sold for $977,000; Gold EarPods Sold for $461,000


    The special edition Mac Pro which was designed for the Product (RED) program was sold this past weekend for an astounding $977,000. Originally expected to bring in bids between $40,000 and $60,000, the final selling price was a shock to many. Designated as Lot 27, Apple’s Mac Pro in a special red finish was auctioned by Sotheby’s today to benefit The Global Fund to fight AIDS, Tuberculosis and Malaria.

    The roughly $1 million winning bid makes the Mac Pro the most expensive desktop PC ever built or sold. It’s a wide margin ahead of novelty machines created by Japan’s Zeus Computer, built from platinum and gold with moldings embedded with diamonds – a device that sold for roughly $750,000.

    In addition to the Mac Pro which was created by Apple’s design team led by Jony Ive, the auction sold a series of other items designed by Ive and Marc Newson including a pair of rose gold Apple Earpods which sold for $461,000, a 1966 bottle of Dom Pérignon housed in a red cooler auctioned for $93,750, a custom designed Leica Digital Rangefinder Camera that fetched $1,805,000 and “The (RED) Desk,” which was sold for $1,685,000.

    Seems like the auction turned out to be quite a success, more so than what was expected.

    Source: Sotheby’s via AppleInsider
    This article was originally published in forum thread: The Product (RED) Mac Pro Sold for $977,000; Gold EarPods Sold for $461,000 started by Akshay Masand View original post
    Comments 11 Comments
    1. Donnutt's Avatar
      Donnutt -
      Wow! Drop a mill on a Mac Pro! Nice!
    1. magoo657's Avatar
      magoo657 -
      Holy ****....
    1. slim.jim's Avatar
      slim.jim -
      Quote Originally Posted by Donnutt View Post
      Wow! Drop a mill on a Mac Pro! Nice!
      Thx
    1. exNavy's Avatar
      exNavy -
      Do they get free apple care?
    1. tridley68's Avatar
      tridley68 -
      Quote Originally Posted by exNavy View Post
      Do they get free apple care?
      OMG! Somebody really must like The color Red.
    1. thazsar's Avatar
      thazsar -
      $5 million for just Johnny Ive products, alone! That's outstanding! Good job
    1. XweAponX's Avatar
      XweAponX -
      In less than a year it will be worth less than 50 bucks!

      Because a newer one will come out and be sold for 2 million bucks. Then in another year that one will be worth 50.

      Anyone wanna buy a G5 titanium tower?
    1. hogcia's Avatar
      hogcia -
      At least it was for a good cause.👍
    1. Junnito's Avatar
      Junnito -
      Lots of money though, but at least it was done for a good cause
    1. Mr_X's Avatar
      Mr_X -
      Can you live inside that thing? how many rooms does it have? 4 exotic car garage?
    1. flash66's Avatar
      flash66 -
      I'm going to paint all my crap red!