Apple Showcases "Life on iPad" Stories with a New Webpage for the Holiday Season
Just in time for the holiday season, Apple has launched a new webpage on its site dedicated to telling stories of how people using their iPads in various ways help improve lives in their own unique way. The new “Life on iPad” webpage features a total of six stories with text and video describing the many way customers use Apple’s tablets. Clips from each story were actually shown during the recent iPad event in October just before the iPad Air and the Retina iPad Mini were revealed on stage.
The six stories focus on Siemens Energy-Wind Service, champion speed skater Bridie Farrell, Palmaz Vineyards, Riviera Racing Team owner and driver Mark Post, Broadway director and choreographer Jeff Whiting, and Dr. Itaru Endo, director of digestive surgery and liver transplantation for Yokohoma City University. As expected, each of these stories details how each person and/or company uses the iPad to enhance either their lives, careers, businesses or the lives of others.
The stories are interesting to hear about and to see. Furthermore, on the business side, its excellent marketing for the Cupertino California company as the holiday season approaches.
via The Verge