Gartner: Good News and Bad News for Apple
On one hand, Apple's global iPhone shipments jumped 23% over the same quarter last year. But on the other, Apple's total share of the worldwide smartphone market fell as a direct result of intense competition from Android inside of fast-growing markets like China.
This information was published Thursday by the team at Gartner.
According to the report, the price difference between the iPhone 5c and 5s is simply "not enough" in mature markets, where prices are skewed by operator subsidies, to drive users away from the top of the line model.
"In emerging markets," Gartner adds, "the iPhone 4S will continue to be the volume driver at the low end as the lack of subsidy in most markets leaves the iPhone 5c too highly priced to help drive further penetration."
Overall, global smartphone sales remain strong. In fact, smartphones represented 55 percent of overall mobile phone sales in the third quarter of 2013. In the process, smartphone reached "their highest share to date."
To review these and other findings from Gartner, click here