Analysts Can't Decide if New iPhones Will Sizzle or Fizzle This Weekend
Apple will either blow our socks off or devastate our expectations this weekend, as the new iPhone 5S and iPhone 5C reach the mobile masses. According to most analysts who have weighed in on the matter, there may be no in-between. Apple will either sizzle or fizzle in opening weekend sales.
Shares of AAPL are nearly flat today as investors closely watch for long lines and other details emerging from Apple's retail stores where the in-demand new iPhones have formally launched today. So far, we're only hearing that which was expected - supply is incredibly limited.
As MMi reported
Thursday, Piper Jaffray analyst Gene Munster believes Apple will likely hit 5 to 6 million combined unit sales this weekend. KGI analyst Ming-Chi Kuo, however, thinks that number could be closer to 8 million. If so, those who held on to their Apple stock may have a very good close to the month of September.
But there's another reality to consider as well. What if Apple bombs this weekend?
"Positive reviews and very good functionality for the two new iPhones and iOS 7 will help in the long-run but if Apple canít make enough to have units in stores or be available on Internet sites to be shipped in the first few days it would not surprise me to see the company announce on Monday sales below last years 5 million plus for the iPhone 5 and come in around 3 to 4 million," says Chuck Jones of Forbes.