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  • iPhone Helps T-Mobile Achieve Big Growth


    On Thursday, T-Mobile reported huge subscriber growth, stunning analysts and besting expectations from almost every nook and cranny on Wall Street.

    T-Mobile, in fact, managed to end four years of customer losses. Credited with the impressive growth are a big marketing push and, not surprisingly, the launch of the Apple iPhone.

    The fourth largest U.S. carrier says the iPhone alone accounted for nearly one-third of the carrier's branded gross customer additions as well as upgrade smartphone sales since the carrier began offering the flagship Apple smartphone last spring.

    Originally Posted by :
    T-Mobile US on Thursday said it added a net 688,000 contract customers in the second quarter, including wireless broadband customers and phone users, well ahead of an average forecast of 140,000 from four analysts, whose estimates ranged from 33,000 to 254,000.
    "T-Mobile's Un-carrier approach has clearly resonated with consumers. By fixing the things that drive them mad, like contracts and upgrades, and freeing them from the two-year sentences imposed on them by our competitors, they are choosing the new T-Mobile in unprecedented numbers," says T-Mobile President and Chief Executive John Legere. "We are just beginning and we will continue to apply this innovative thinking to the Un-carrier offers we create and to the internal operations of our company, which taken together are driving significant shareholder value creation."

    Source: Reuters
    This article was originally published in forum thread: iPhone Helps T-Mobile Achieve Big Growth started by Michael Essany View original post
    Comments 4 Comments
    1. bigboyz's Avatar
      bigboyz -
      Something needed to save them..thankfully they have it! Now time to update those towers with 4G :]
    1. SOHEEB's Avatar
      SOHEEB -
      I think most towers already have 4G...well at least in Texas
    1. MoDaLoT's Avatar
      MoDaLoT -
      Quote Originally Posted by bigboyz View Post
      Something needed to save them..thankfully they have it! Now time to update those towers with 4G :]
      Tru dat!!!
    1. Rondon360's Avatar
      Rondon360 -
      Quote Originally Posted by bigboyz View Post
      Something needed to save them..thankfully they have it! Now time to update those towers with 4G :]
      +2