As MMi reported Wednesday, a federal judge ruled yesterday that Apple conspired with five major publishers to raise the retail prices of ebooks.
U.S. District Judge Denise Cote found "compelling evidence" that Apple violated federal antitrust law by playing a "central role" in a conspiracy with the publishers to eliminate retail price competition and raise ebook prices.
Although Apple plans to appeal the decision, if the ruling ultimately stands, it could lead to "substantial damages" for Apple. And the clear winner will be Amazon, an in-depth report from Bloomberg suggests today.
“Amazon emerges as the winner from all of the activity related to e-book pricing,” Tom Forte, an analyst at Telsey Advisory Group, tells Bloomberg. “The company seems to be free to price the way it wants to, which, by Amazon’s standards, is aggressively to gain market share.”
A judge’s ruling that Apple violated U.S. antitrust laws by colluding to increase e-book prices gives retailers such as Amazon added flexibility to sell digital books more cheaply and gain market share. The decision may also lead to greater government oversight of the iPhone maker’s ability to control pricing in other markets, such as music and movies.