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  • Will This Italian iPhone Wristwatch Ever Exist?


    Vaporware is one of the things that keep the mobile market interesting. For every product that comes to market, there's another dozen vapor devices that promise to be the greatest thing since sliced bread but ultimately never progress beyond the planning stage. Today, we got word of a new product that has all the hallmarks of vapor, with a slick marketing video and an astronomical price to match. Get ready for the i'mWatch, which will supposedly put all the functionality of the iPhone on your wrist... plus white gold and diamonds, if you want, for about $20,000.

    Italian entrepreneur Manuel Zanella founded the "virtual mobile operator" Zeromobile, and also teamed up with Massimiliano Bertolini to market alcohol-free "WineZero." Now, Zanella and Bertolini are together again to try and create the Italian version of the popular crowdsourced-funding site Kickstarter, for which they've reserved the domain name www.doooing.it. The first project seeking funding on doooing.it is - big surprise! - another Zanella/Bertolini venture: a luxury watch that wirelessly connects to your iPhone. The really, really awkward name "i'mWatch" might have something to do with the doooing.it site, since im.doooing.it has kind of a nice ring to it. But who knows.

    Anyway, there's very little hard information about the watch, other than the fact that it will use the iPod nano's 240x240 touchscreen but somehow curve it (which, if it was actually possible, would be a great improvement on the chunky nano-watch hybrids we've seen so far) and that it will be available in merely expensive titanium for €599, really expensive yellow gold, white gold, black gold or (ugh) pink gold for €11,999... or absurdly expensive white gold encrusted with diamonds for €14,999. You can even get your name engraved on the thing for only another €2,000 - though the first 100 buyers will get that thrown in for free.

    Apparently, this (apparently imaginary) watch is already really popular in Dubai, as the two entrepreneurs assure us that "there are already many bookings for the more expensive and exclusive versions" in the Gulf emirate. They also claim that they are working out an exclusive agreement for distribution in "all Middle East countries," where presumably it's easier to sell watches for the price of a car. They say - presumably in all seriousness - that they will start shipping in September and have already raised over €6,000 on doooing.it, most of that probably from the rich (and gullible) oil sheiks of Dubai.

    If this thing actually comes to market, I'll be very, very surprised. However, I'll also be near the front of the line to drop €599 (about $867 US) for the titanium version: this watch is that cool. More pictures are available on the "i'm" website.

    Source: Cult of Mac
    This article was originally published in forum thread: Will This Italian iPhone Wristwatch Ever Exist? started by Paul Daniel Ash View original post
    Comments 53 Comments
    1. iLoveWindows&iPhone's Avatar
      iLoveWindows&iPhone -
      Why is everyone here treating "Battlecrushr" like he is Justin Bieber??! I don't get it. Actually, I don't even get why people treat Justin Bieber like he is Justin Bieber!! Maybe some day I will understand, as the quote says...."Never say never!!!" Ha

      As for the im'awatch (or whatever its retarded name is), it will never see the light of day, unless its on some Saudi Princes wrist.

      I can however, see a product like this very likely to succeed, but not a third party product. It would have to be by Apple, and only Apple. If Apple builds it....they will come. If Apple released this, or something similar....just imagine the media hype, and the buying frenzy for the holiday season. Regardless of the devices actual usefulness, if Apple advertised a mini iPhone you could wear on your wrist.....it would sell, alot.
    1. magusxxx's Avatar
      magusxxx -
      They need to stop designing around a watch and design around Leela's armband.
    1. blkcadi's Avatar
      blkcadi -
      I love it, I'd own one if the prices were more reasonable and drop. looks unisex to me, but it's just cool.

      Quote Originally Posted by broncosi View Post
      I was gonna say! whats the difference besides the phone feature with this: IWatchz Q Collection Watchband For IPod Nano (6th Generation) - Black - Reviews & Prices @ Yahoo! Shopping
      Now that is cool, not out of reach for price, I think if you own a nano, it's a must have.
    1. pcpaul's Avatar
      pcpaul -
      Be the first to wear it,
      preorder now

      i'm Titanium 599
      i'm Yellow Gold 11.999
      i'm Pink Gold 11.999
      i'm White Gold & Diamonds 14.999
      i'm Black Gold 11.999
      i'm Special
      only with luxury material to be defined upon request
      Numbered Limited Edition with name engraved (i'm Titanium excluded) additional
      2.000
      Prices are tax included and indicative.
      Products will be available from September 2011
    1. Mrteacup's Avatar
      Mrteacup -
      Quote Originally Posted by TheJailbreakGenius View Post
      impossible, and rediculous even as a concept.

      Where would you get the battery? as is, the iphone doesnt have enough battery, let alone having the screen on all day, in a smaller enclosure. Plus, you couldnt possibly fit a PHONE, mic speeaker and chip in this tiny thing!

      Also, people would not be able to get used to talking into the watch. they wouldnt be able to hear it well in crowded environments, and as for style, it would make you look really weird.
      Do you know what progress is? You take it to realistically. Eventually the technology will update
    1. hammerhals's Avatar
      hammerhals -
      K.I.T.T. ! I need your help!
    1. dsg's Avatar
      dsg -
      Quote Originally Posted by Mrteacup View Post
      Do you know what progress is? You take it to realistically. Eventually the technology will update
      I'd still rather have a phone in my hand than on my wrist, it's impractical

      Try holding your wrist to your ear for 15 to 20 mins
    1. southfrisco's Avatar
      southfrisco -
      Well I guess the pocket calculator crowd would love these. I just see a few people (very few) who wear the new nano as a watch and it is just so dorky looking.
    1. StealthBravo's Avatar
      StealthBravo -
      Quote Originally Posted by southfrisco View Post
      Well I guess the pocket calculator crowd would love these. I just see a few people (very few) who wear the new nano as a watch and it is just so dorky looking.
      +1 I totally agree
    1. vtech76's Avatar
      vtech76 -
      I would like one
    1. lightningedge's Avatar
      lightningedge -
      my question is why?
      1)to much $$
      2)wtf if you want the iOS then get a iDevice
      3)to small for a phone and too big for a watch
    1. vtech76's Avatar
      vtech76 -
      very true because i purchased a look alike and it was a waist of $$ it was the blue tooth one sooo i dont think i would get that watch and true its going to be expencive
    1. Fhsjaagshs's Avatar
      Fhsjaagshs -
      Who here has enough money for that after their iPhone bill broke the bank?


      ...I thought so.