On Monday, Apple CEO Tim Cook is expected to formally unveil Apple's new iRadio streaming music service during the kick-off to WWDC 2013.
Sources are now confirming that the service is ready for its official unveiling, although it isn't yet clear how soon the public will be able to access iRadio.
The music service, dubbed "iRadio" by the tech industry and media, is expected to closely resemble Pandora Music in its monetization strategy. It will feature audio and banner ads sold through Apple's iAd mobile network, said the people who were not authorized to speak publicly.
"The audio ads will be sold via iAd, Apple's mobile ad network, according to a former Apple executive with knowledge of the situation," AdAge's John McDermott reported Wednesday. "In addition to audio ads, the streaming music service will also contain the mobile ads iAd currently sells."
For now, it isn't known how many licensing deals Apple has secured with music labels or advertising agreements with major brands. But, based on what we can tell, Apple has made enough progress to where the company is comfortable raising the curtain on this long awaited service.