After just over a month of slow sales and a subsequent price drop to $0.99, AT&T will reportedly discontinue the HTC First, which is otherwise known as the “Facebook Phone.” According to an inside source, HTC’s First, the first handset to come with Facebook’s “Home” launcher pre-installed, has performed so poorly that AT&T will end sales of the device and return all unsold units back to HTC.
Although exact numbers have yet to be revealed, the person claims AT&T saw nationwide sales barely moving, with less than 15,000 units being sold since the device’s debut in early April. The telecom recently dropped the price of the smartphone down to $0.99 but that didn’t help the sales front as much as they expected it to.
The folks at BGR noted that HTC reserved dedicated floor space for the phone and the deep discount was meant to move as much inventory as possible before the period was up. However, AT&T in a follow-up statement said the following:
…as mentioned previously, we do pricing promotions all the time and have made no decisions on future plans.