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  • Tim Cook Addresses OLED, Bigger iPhone Screens in Tuesday GS Keynote


    Blasting OLED screens as “awful,” Apple CEO Tim Cook certainly spoke his mind this morning during a keynote address at the Goldman Sachs Technology and Internet conference.

    “When you look at displays, some people are focused on size. There’s a few other things about the display that are important. Some people use OLED displays, the color saturation is awful," Cook said today. "The Retina display is twice as bright as an OLED display. I only bring these points up to say there are many attributes to the display, and what Apple does is sweat every detail. We care about all of them and we want the best display, and I think we’ve got it."

    Tell us how you really feel, Mr. Cook.

    Despite his unabashed condor on OLED, Cook was more reserved in his remarks when discussing the perceived market demand for larger smartphones (specifically, smartphones like the iPhone, only with a larger display). "I don't want to say what we will do or won't do," Cook stated, surprising some that he left the door so wide open regarding a possible Apple "phablet."

    "We put a lot of thinking into screen size," he added, doing little to squelch rumors that Apple is presently building a larger iPhone. "And believe me, we've picked the right one."

    Notwithstanding Cook's keynote declaration that he's "not going to talk about what we're going to do in the future," Cook may have told us everything we need to know about Apple's current line of thinking with regard to two key issues: OLED is "awful" and the prospect for an iPhone model with a larger screen certainly hasn't been ruled out.

    Source: Barron's
    This article was originally published in forum thread: Tim Cook Addresses OLED, Bigger iPhone Screens in Tuesday GS Keynote started by Michael Essany View original post
    Comments 37 Comments
    1. Jj2345's Avatar
      Jj2345 -
      I think a 4.3" display is perfect
    1. fleurya's Avatar
      fleurya -
      Quote Originally Posted by iLoveWindows&iPhone View Post
      I want Apple to release a bigger screen model just so everyone can stop complaining about it...it's time we move on!
      Apple haters are like Obama Birthers: you can give them everything they ask for and they'll still find fault and complain. No use in catering to the insane, conspiracy theory crowd. The more you try to persuade them or cater to them, the more they dig in their heels, no matter how stupid they get.
    1. Jokadaking's Avatar
      Jokadaking -
      I love my iphone5 and the screen size is perfect. If u cant reach the whole screen with one hand on a phone then it more than likely is stupid which makes you look stupid having it. If you want a larger screen get ipad mini with data. Just like a phone you can dial out and receive calls on a google voice number. Text message too
    1. Colin9001's Avatar
      Colin9001 -
      Devs are smashing their heads against their keyboards with all these screen size/resolution changes
    1. javiert30's Avatar
      javiert30 -


      Can't imagine iPhone 10
    1. tridley68's Avatar
      tridley68 -
      Be careful of what you wish for bigger may not be better more battery to power screen and apps will not fit screen to name a few
    1. aznese's Avatar
      aznese -
      Quote Originally Posted by Jokadaking View Post
      I love my iphone5 and the screen size is perfect. If u cant reach the whole screen with one hand on a phone then it more than likely is stupid which makes you look stupid having it. If you want a larger screen get ipad mini with data. Just like a phone you can dial out and receive calls on a google voice number. Text message too
      nah, its more like just the tech sector

      Quote Originally Posted by Donnutt View Post
      I never wanted a larger screen, but I have to admit I like the 4", tall display.
      That being said, I still would be happy with only a 3.5". In my opinion it is a perfect size.

      Wow, Tim isn't quite the same type of public speaker Jobs was is he? Certainly speaks his mind. We'll never have to worry what he ISN'T saying!!



      Lol. Doesn't everybody?
      Jobs spoke his mind too
    1. holyshnikes's Avatar
      holyshnikes -
      I don't think a bigger iphone will be a good thing. I love my ipad Mini, but that's because it serves a different purpose. There is something intimate about a small thin device. Making a larger one would lose that I think. It would look kind of silly. The Note looks stupid, regardless of its functionality or if people love it or not because of the features - it looks like a stupid monster of a phone. Even the commercials make it look to big. I don't think iPhone should go in this direction. Apple does what it does best. Makes good, high quality products. Faster, thinner, and more powerful.
    1. steve-z17's Avatar
      steve-z17 -
      iPhone 5 has a perfect screen size already. Apple is correct to concentrate on more important parts of the iPhone.
    1. mlee19841's Avatar
      mlee19841 -
      Quote Originally Posted by javiert30 View Post


      Can't imagine iPhone 10
      U know how many apps I will be able to fit on that one page alone. Bring it on apple.
    1. trialnterror's Avatar
      trialnterror -
      Quote Originally Posted by steve-z17 View Post
      iPhone 5 has a perfect screen size already. Apple is correct to concentrate on more important parts of the iPhone.
      WRONG!
      It must be BIGGER! 4.5 min
      5.0" or 5.5" oh boy!

      GIVE ME A BIGGER IPHONE TIM!
    1. RkoViper81's Avatar
      RkoViper81 -
      I also want a bigger screen after just recently getting back into my iPhone 5 I was using a Samsung Galaxy S3 for awhile & well I didn't love the phone I did the 4.8inch screen I think that would be the perfect size. I also really loved the PowerAmp music app oh how I miss that app lok
    1. rkswat's Avatar
      rkswat -
      Larger screen please!
    1. mrwalleyeman's Avatar
      mrwalleyeman -
      I think the iphone 5 is great the way it is i just think that it would be a lot better with a 1/2 inch wider screen, even a 1/4 inch would be good. I think the s3 and the note2 are just ridiculous and people look goofy holding those up to their heads. I just know i use my phone out in the field for collecting data and that little extra would be nice, using the ipad sometimes is just a little to much, and i think the mini would be a little to much also.
    1. cmay227's Avatar
      cmay227 -
      So to all the people who say the SIII and note 2 look stupid when people are using them are you insecure?
      Why worry what other people think! Don't knock it till you tried it. Do you feel stupid when you use a office phone or your home phone? Those things average 8" long. Apple will do what apple will do, and you will buy what apple puts out there and you will say it's the best. Didn't think i would like a bigger screen, got a HTC DNA now apple phones look like toys.To each his own. They were never going to make a smaller ipad either.
    1. scorpluto's Avatar
      scorpluto -
      Quote Originally Posted by steve-z17 View Post
      iPhone 5 has a perfect screen size already. Apple is correct to concentrate on more important parts of the iPhone.
      + 1.

      Love the way iPhone 5 looks now. hope it doesn't get any more longer in the future models !
    1. unison999's Avatar
      unison999 -
      Some how this is what I think the world sees:
      Tim Cook: "And believe me, we've picked the right one."
      Steve Jobs: "And believe me, we've picked the right one."